Foamy formulas are here to whip your routine into shape
Controversial opinion: A fluffy soft serve beats any other ice cream in the game, merely based on texture rather than taste. There’s something about the fluffy feel that just makes it fun. Well, now the Mr Whippy vibes are breaking into beauty products, with foamy formulations reigning supreme across skincare, haircare and makeup. From Jen Atkin’s revolutionary dry shampoo foam (frothy and functional) to lush, light-as-air moisturising mousses, we’re 100% down to participate in the foam party. We’re head over heels for the stuff – in fact, you could even call us whipped.
RELATED: Could you survive as a skin-imalist?
RELATED: Beauty Haul: June