They are all around us. It could be your mother, sister-in-law, the person who was waiting at the same bus stop as you this morning. Paula’s Choice die-hard fans are everywhere, and even if you’ve never heard of this cult-favourite brand yourself, there is a high chance that someone in your inner circle has.
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And you might be able to identify them by their radiant, youthful and clear skin, or the extra dosh they’ve got in the bank because they are clued in to the skincare brand that achieves results at an extremely affordable price.
Founded by – yes you guessed it – a woman by the name of Paula Begoun, the brand was developed because Begoun spied a gap in the market for affordable, scientifically-backed ingredients that will actually deliver results and won’t trigger irritation.
With ranges catering to those with super sensitive skin, dull skin, dry skin, rapidly ageing skin, oily skin or just perfectly normal skin, there is a block-coloured bottle waiting for you no matter your skin type, concerns or goals.
The only downfall? Being unable to decide exactly what you need to add to cart. So, do your t-zone a favour and have a squizz through our absolute favourites from Paula’s Choice.
Skin Perfecting 2% BHA Liquid Exfoliant
Currently holding the title of number one Paula’s Choice product worldwide, this 4.5 beautyheaven star rated exfoliant well and truly lives up to the hype. The leave-on exfoliator is formulated with a powerful 2% per cent concentration of salicylic acid to improve skin tone, unclog pores and keep your complexion congestion-free, and it’s particularly great for those who are acne-prone, all the while remaining gentle enough to be used morning and night.
Want to know more? Read Paula’s Choice Skin Perfecting 2% BHA Liquid Exfoliant reviews here…
Clinical 20% Niacinamide Treatment
If you’re looking for a niacinamide serum that packs a powerful, respectful, well-tolerated and skin-perfecting punch, Paula’s Choice has released its highest concentration of vitamin B3 to date.
The new Clinical 20 per cent treatment works to visibly reduce oversized pores, dramatically fade blemish marks and scarring, plus combats unwanted redness.
Want to know more? Read Clinical 20% Niacinamide Treatment reviews here…
Paula’s Choice Resist Super Light Wrinkle Defense SPF 30
Introducing the perfect last step in any AM skin routine. This moisturising, sheer-tint acts as a natural, skin-protecting base thanks to its silky texture, soft matte finish, SPF protection and antioxidant-rich formula which acts as an environmental defence and prevents premature ageing.
Want to know more? Read Paula’s Choice Resist Super Light Wrinkle Defense SPF 30 reviews here…
Paula’s Choice 25% AHA and 2% BHA Exfoliant Peel
Don’t be fooled by the unassuming, thin grey tube; this at-home peel delivers BIG results. For a dramatic improvement in deep-set wrinkles, bumpy textures, dull tones and clogged pores treat yourself to this rinse-off exfoliant peel.
Want to know more? Read Paula’s Choice 25% AHA and 2% BHA Exfoliant Peel reviews here…
1% Retinol Booster
Any skin care whizz knows the importance of incorporating a good retinol into your routine and this award-winning variation from Paula’s Choice is as good as they come.
Treat yourself to clarified, younger-looking skin thanks to the benefits of wrinkle reduction, brown spot fading, sun damage repair and treatment of adult acne. Phew.
Want to know more? Read 1% Retinol Booster reviews here….
Hyaluronic Acid Booster
For an effective HA serum that is suitable for all skin types, including those who are prone to the odd breakout, this booster from Paula’s Choice needs a spot on your bathroom shelf. Visibly diminish fine lines and sun damage and bask in your new plump, glowing skin.
Want to know more? Read more Hyaluronic Acid Booster reviews here…
I haven't heard of a lot of these…. Nothing really screaming at me to try it…
I have 4 Paula's Choice products in my stash at the moment. They are all from the CALM range because of my sensitive skin and Rosacea. The Nourishing cleanser I would say is very similar to QV Face Gentle Cleanser. I also have the Repairing serum and 1% BHA lotion exfoliant and they are pretty good. The restoring moisturiser is ok, but a little greasy for me. Their website is excellent and has a lot of information on there and is very informative. They are a little pricey, but I guess being from the U.S has something to do with that and there are a lot more expensive products out there than these. When I ordered I found the site easy to use and my order was processed and on the way the next day.
I think the Paula’s choice moisturisers are a pass. I wouldn’t recommend them but the cleansers , acids and boosters are a must
Oh I have not tried or seen or seen these
Love to try all of them.
i love the item use airless pump bottle
I tried Paula's Choice Gentle Touch Makeup Remover a long time ago and I liked it. I might try it again one day.
I haven't tried products from this brand before
I have never heard of Paula's Choice. Sounds interesting and will look up.
Love PC!
Need to check out more of her products.
Could not agree more. Every single one of these products is amazing. Honestly the bha is life changing. Also highly recommend the vitamin C products. Paula’s choice is a really good place to start with when you are new to skin care and ingredients. I started here and it changed my life . I always go back to these products because I know they work.
Also her azelaic acid product deserves a place too – Amazing stuff and has BHA in it.
I’m a fan
Just Such a shame they sold and now they are expensive …. more expensive. Use to be so cheap years ago