Ways to wear it: cologne that is!
Just because the guys in the TV commercials look cool splashing their colognes on, it doesn't mean it's the correct way to apply men's perfume. In fact, it's the easiest way to overdo it. But it just so happens that there are lots of ways to wear men's perfume so why not mix it up a little and try a different way for a different day. To help you out, here are some of the techniques for applying men's perfume:
Spritz a couple of sprays into the air then walk through the mist immediately. This technique will give you a well-balanced, all-over body scent. Flicking your hair and walking in a diva-like fashion is optional!
The 1-2-3 way
Spray over the right shoulder, over the left shoulder, over the head and then walk on outta there, baby! You smell good tonight!
The great escape
Actually it's more like the subtle escape: if you apply your cologne under your clothes on areas of the body like the chest, underarms and thighs, the scent will subtly escape through your clothes throughout the day.
Apply cologne on areas of the body that generate heat and as your body heats up your perfume will release. Common areas are:
Note: DO NOT apply to all six areas, just pick one or two!