How two eye makeup products can create three different makeup looks
Mascara and eyebrow makeup are crucial for any makeup look. When the rest of your face is bare, a touch of eye makeup will have you looking put together in seconds. A quick swipe of mascara and a groomed brow is your fast track to a finished face with minimal effort. And if you’re already rocking a strong look, the right lash or brow is the ultimate finishing touch.
But if you’re still using your mascara wand and brow powder in the same way you always have, it’s time to shake it up. If you think there’s only one way to swipe mascara over your lashes, you’d be dead wrong. And I bet you didn’t know that you can completely transform your look by simply changing the way you fill in your eyebrows. The truth is, your eye makeup products are some of the most versatile items in your makeup kit.
Don’t believe me? Here are three different looks we created using the Rimmel London Volume Shake Mascara and the Rimmel London Brow Shake Filling Powder. You can see each look below without the mascara and brows – then click to reveal the full look!
When you want to look effortlessly chic for after-work drinks
The look: For after-work drinks, keep it simple and avoid spending too long reapplying your makeup after a long day. Try removing and reapplying your eye makeup only and touching up your complexion with blush and highlighter. Add liquid liner and a rose-coloured lipstick for a fresh-faced, effortless look.
How to: Start by applying three coats of mascara to your top lashes and one coat to your bottom lashes. If your lashes are sparse, wait a minute after applying the first two coats of mascara on top before applying the third coat. This will allow the first two coats to dry slightly, so that the third coat adds extra thickness to skimpy lashes.
If you’re afraid your mascara will get clumpy, try the Rimmel London Volume Shake Mascara which offers a clump-free formula with every application. Don’t forget to wiggle the mascara brush at the base of the lashes so that the majority of the product is at the base and not the tips of your eyelashes. Keep your brows looking naturally full by using the Rimmel London Brow Shake Powder to fill in any gaps and unevenness in the brows and enhance their natural shape.
Bonus: the Rimmel London Brow Shake Powder can also be used as an eyeliner, so you can amp up your look without any additional products.
When you want to look on-trend for a night out with the girls
The look: A bold brow is always a fashion-forward eye makeup look. Even if you weren’t born with thick arches, you can fake it with a good brow powder. Pair it with natural-looking, defined lashes and a bright lip for a chic look that’ll get you lots of compliments.
How to: Apply two coats of mascara to your lashes using the Rimmel London Volume Shake Mascara. Its volume-defining brush has flexible fibres that separate and plump up lashes from corner-to-corner, resulting in soft, mess-free lashes. For a truly bold brow, don’t be afraid to use a brow powder in a shade darker than your natural brow colour. You never know, you might end up preferring the look of a darker brow. It’s worth a try!
Using the Rimmel London Brow Shake Filling Powder, lightly fill in the brow with short, hair-like strokes. The buildable formula allows you to keep building the shape of your brow until you reach your #browgoals. It’s both transfer- and sweat-proof, so your bold brow won’t budge until you remove your makeup.
When you want to look ultra-glam for a special occasion
The look: A smoky eye is always a crowd-pleaser. You might think that eyeliner is the MVP of any special occasion makeup look, but the way you apply your mascara can enhance and elongate your eye shape just as much as a flick of liner can. We finished the look by sculpting the cheekbones with contouring and adding a nude lipstick.
How to: Apply three coats of mascara to your top lashes and allow the formula to dry. If you like the look of mascara on your bottom lashes, apply one coat there too. To elongate your eyes, wait until the mascara has dried and apply two more coats to the lashes in the outer corners of your eyes only. This will give your lashes a cat-eye effect and will elongate your eyes. Hot tip: If you want options, keep a tube of mascara in your handbag to turn your everyday lash look into a cat-eye whenever you’re in the mood. The Rimmel London Volume Shake Mascara is great to leave in your bag or at your desk as its shake-it-fresh technology means it never dries out. Ever.
Filled in, precise brows are a cat-eye’s partner in crime. Using small, hair-like strokes in the direction of the hair growth, fill in and shape your brows until you’ve reached your desired look. The Rimmel London Brow Shake Filling Powder comes with a soft applicator that allows you to precisely fill in your brows, without bulking them up. Make sure the majority of the product is applied from the middle to the tail end of your brow, keeping the front soft. Regardless of your brow shape, this is the most flattering way to fill them in.
Which look is your favourite? Will you be trying out any of our mascara and brow tips?