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    Benefit's Global Brow Day: breaking records and supporting a good cause

    Updated:20 May 2014 2:40 AM | Posted by
    bh's Cherie Herrmann's picture
    bh's Cherie Herrmann
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    Getting a brow wax this weekend is definitely a good idea.

    Are your brows in need of a little re-shape, wax or trim? Yes? GREAT! Because the legends at Benefit Cosmetics are attempting to set a Guinness World Record this Saturday 21st April and they need your brows to do so.

    If you’re in Sydney this Saturday, head to the Benefit Browbar in Myer Sydney City from 11.30am-7.00pm for a waxing session and you’ll be helping these talented brow bandits in their attempt to claim the Most Eyebrow Wax Services Performed in a 24 Hour Period title. Benefit babes around the whole globe are joining in on the fun, too, with Browbars in the US, UK, Europe and Asia getting their wax on at the same time.

    Better yet, Benefit is donating $2 from each brow service to Look Good, Feel Better, which is wonderful cosmetic industry initiative that helps cancer patients. Nice one, huh?

    So, get your toosh to the cosmetic floor of Myer this Saturday, Sydneysiders. Your brows are required to not only make arch history, but put a smile on the dial of those with cancer, too. And as we all know, bad brows are basically a crime, so get yours in order, stat. (And then maybe play around with the new brow trend we spotted on Rosie Huntington-Whitely just recently…)

    Are you keen to get involved in this Benefit Cosmetics Global Brow Day on April 21st? And how often do you get your brows tended to by a professional?

    71 Member Comments

    Miss19 11 Nov 2017 2:26 PM

    That's a nice program

    Cherrykisses13 28 Jul 2013 2:34 AM

    Sounds cool, too bad I'm not in sydney

    SheriBomb 1 Aug 2012 11:06 PM

    Love this idea and love Benefit!

    TheDevineOne 31 Jul 2012 5:28 AM

    Nice one Benefit

    saha 10 May 2012 11:55 AM

    great idea thanks :)

    la-tee 26 Apr 2012 10:13 AM

    oh wells melbourne :(

    RCH 26 Apr 2012 6:27 AM

    opps missed this years event, will have to keep an eye out for their next event

    Kitty-Kat 26 Apr 2012 5:09 AM

    Sounds like fun

    Lovely65 26 Apr 2012 3:51 AM

    im not in syd :(

    pinkheart 24 Apr 2012 9:11 AM

    Sounds like a bunch of fun! It would be great to hold this event in every state next time it takes place!

    Michelle007 24 Apr 2012 4:40 AM

    oops, totally missed out, but nice to see brands doing good things.

    emzaau 23 Apr 2012 4:43 AM

    I love the Benefit Brow Bar in Sydney... they always do a great job.

    Fashionista8P 23 Apr 2012 4:16 AM

    good one benefit

    Madi678 23 Apr 2012 3:18 AM

    i don't get my professionally done. They just don't seem to grow. Every few weeks I'll get one dark one that has to be plucked (i'm blonde), but apart from that.

    Sumaya 22 Apr 2012 8:18 PM

    Too far for me unfortunately :( I get me eyebrows waxed every fortnight

    Tinaaa 22 Apr 2012 7:23 PM

    i would love to be a part of this, but once again, im not in Sydney :(

    Hayley_22 22 Apr 2012 11:03 AM

    Bugger if only it was a week later

    freaky 22 Apr 2012 10:29 AM

    what a great idea! Wish I could attend. Ive always been a diy with my eyebrows.

    Low Budget Girl 22 Apr 2012 9:54 AM

    thats a great idea!!

    Stensen 22 Apr 2012 3:51 AM

    I'm not in Sydney unfortunately...but would love to hear how this went!

    Blissful Beauty 22 Apr 2012 3:35 AM

    Shame, I missed it. I've considered getting a professional to tend to my brows. Usually, I just pluck them myself. : )

    Evanescencessy 22 Apr 2012 12:50 AM

    I've never had my brows professionally groomed but would love to one day. My brows aren't perfect the way I want them but I'm still a little hesitant to let anyone touch my brows for fear they will over pluck!

    Glam fairy 21 Apr 2012 4:02 AM

    I don't live in syd so I can't participate :(

    Jenniqua 21 Apr 2012 1:43 AM

    No fair, I would have loved to do this but I had throat surgery this week and am feeling miserable, my eyebrows could really use it too.

    Marza 20 Apr 2012 11:51 PM

    I HATE TO GET MY EYEBROWS DONE BECAUSE I ALWAAYS BLEED

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