7 Of The Best Eyelash Growth Serums In Australia

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long lashes

As we get older, it’s natural for our lashes and brow hairs to become more sparse. And while mascaras and brow pomades provide an excellent temporary solution, a lash serum can help to restore length and volume more permanently.

Latisse is one of the most well-known eyelash growth serums. It was the first of its kind to hit the market with clinically proven results and is still the only one that is FDA-approved. Since Latisse, there have been plenty of brands (both luxe and drugstore) to launch lash serums in Australia. But do they really work…?

How do lash serums work? 

Results will always vary when it comes to lash serums. But if you’re looking for one that will promote genuine growth, it will need to contain active ingredients. Ones like bimatoprost (found in Latisse), are usually only available via prescription and help to stimulate growth at all stages of the lash growth cycle.

Over-the-counter lash serums, on the other hand, typically contain amino acids (also referred to as peptides), which nourish, condition, and strengthen frail lashes. The latter, which are more readily available, help to maintain steady hair growth for existing lashes but are less likely to work for empty hair follicles.

Lash serums and eye sensitivity

If you experience any sensitivity with a lash serum, it’s recommended to cease use. Eyelash serums with active ingredients do have the potential to be irritating to the eye. Therefore if you suffer from sensitivity, opt for a serum that conditions and strengthens lashes without actually stimulating growth. These serums will still make your lashes appear longer and fuller without any discomfort.

The best eyelash serums to try in Australia

From clinically proven eyelash growth serums to lash conditioners that’ll nourish your natural flutter, here’s our edit of the best.

Freezeframe Lash Prescription

freezeframe lash prescription

We say: Clinically proven to make lashes look up to 72 per cent longer and thicker, the freezeframe Lash Prescription features peptide technology to fill in sparse lashes and make short lashes appear longer. It comes in an easy-to-use pen applicator and should be applied twice daily as directed.

You say: “This product has been amazing at fulfilling all of my lash dreams! It is a lot more affordable than going to the salon, the tube lasts for ages as you only need the tinies bit of product per use and it works to grow your own lashes naturally. After more than a month of using this product I can already see the fullness and less fall out, so I am very impressed. The formula doesn’t irritate the eyes either. Very good results for me so far!” – Candyfairy

$69 at Priceline

Read more freezeframe Lash Prescription reviews

L’Oréal Paris Clinically Proven Lash Serum

loreal lash serum

We say: The L’Oréal Paris Clinically Proven Lash Serum is a gel-like formula designed to repair and restore damaged lashes. Whether it be from frequent makeup use, lash extensions, or fluctuations in the hair growth cycle, it helps to reduce lash loss and fortifies weakened lashes…all within 30 days!

You say: “I saw this serum advertised for half price at a chemist and decided to purchase it. I must admit I didn’t use the serum as often as instructed; I used it once a day, 5-6 nights a week and that’s it. However, after using it for a month, I have noticed a fairly noticeable improvement! My lashes appear longer and fuller, I notice them more when I look in the mirror. There appears to be more lashes in the inner corner of my eyes as well.” – Scarlet

$29.95 at Adore Beauty

Read more L’Oréal Paris Clinically Proven Lash Serum reviews

RapidLash® Eyelash Enhancing Serum

rapidlash lash serum

We say: Peptides are front and centre in this lash-loving serum. But patience and frequent application will be key to seeing results in 30 days. The formula is ophthalmologist and dermatologist tested, making it a great one for sensitive eyes.

You say: “There is no stinging, tingling or irritation which was a pleasant surprise. After two months of daily use I can see the slightest growth, my lashes do seem to be a bit darker (not something that is advertised but I like it) and I have noticed that I have nowhere near as much eyelash loss as before. I can’t tell if I’m imagining it but I feel like my lashes are a little thicker, probably a result of less fall. I think this serum is good if you are patient, but if you want faster more obvious results then this probably isn’t for you.” – 2663anne

$55.20 at Priceline

Read more RapidLash® Eyelash Enhancing Serum reviews

Maybelline New York Lash Sensational Boosting Serum

maybelline lash serum

We say: This affordable formula will leave your lashes feeling lush. It’s infused with arginine and provitamin B5 to fortify lashes and help lessen fallout.

You say: “This Lash Serum does make your lashes much thicker. I also use it on my eyebrows as well. The lash conditioning formula has L-arginine it is an amino acid that helps the body build protein along with Pro Vitamin B5. Maybelline recommends that you use it for 4 weeks to notice a difference to your lashes.” – Margi59

$12.47 (down from $24.95) at Chemist Warehouse

Read more Maybelline New York Lash Sensational Boosting Serum reviews

COVERGIRL Lash Blast Lash & Brow Serum

covergirl lash serum

We say: This vegan-friendly formula uses bamboo extract, biotin, peptides, and castor oil to give lashes a much-needed boost. It’s clinically proven to help lashes appear up to 24 per cent longer in just 30 days.

$12.39 (down from $24.95) at Chemist Warehouse

Read more about the COVERGIRL Lash Blast Lash & Brow Serum

Rimmel London Lash Accelerator Serum

rimmel lash accelerator

We say: As the most affordable formula on this list, the Rimmel lash serum is a great introduction product for those who are curious. It can be used on the brows as well as lashes, protecting hairs for stronger, fuller results.

You say: “I purchased this product when it was on sale as i was curious to see if it would actually work!! I have decent enough lashes as it is but have noticed them thinning a bit lately. The product itself is really easy to use and doesnt have an upleasant texture or smell either which is great. I used it for about a month and noticed a slight improvement in the texture of my lashes but not on the length.” – Elisa361

$12 at Chemist Warehouse

Read more Rimmel London Lash Accelerator Serum reviews

1000 Hour Lash & Brow Enhancing Serum

1000 hour lash serum

We say: You may have used 1000 Hour’s Lash & Brow Dye before, but did you know they also have a serum? It contains a super six vitamin blend (vitamin A, niacinamide, panthenol, biotin, and vitamins C and E) which not only help to strengthen lash and brow growth but also hydrates the eye contour area to fight fine lines. Genius.

$29.99 at Chemist Warehouse

Read more about the 1000 Hour Lash & Brow Enhancing Serum

Main image credit: @nikki_makeup

Have you tried a lash serum?

Share your thoughts

Comments 44

  1. Used serum in near past. Worked after 3 months of use. Then when stopped using my lashes were mess again. One thing: you have to use serum with active ingredient that works (plain oils like castor do nothing) and use the serum non stop to keep the lashes

  2. I have tried so many eyelashes that I’m so sick of them but when I saw my friend got longer eyelashes by using eyelash serum got me thinking about using eyelash serum for one last time and that eyelash serum became my one and only eyelash serum! “Nourishlash” really helped my eyelashes grew longer and darker so happy with Nourishlash I love you buddy XO

  3. I have the Rapid Lash one and the hardest thing about it is trying to stay committed to applying it every single day. I do find that it does make a difference to my lashes though when I am consistent with it. My lashes have always been sparse – forget the age thing – short and straight and sparse – the 3 S’s for me lol

  4. Used up another tube of RapidLash. Does work in making my lashes visibly longer, no more in number. As they stay on longer before falling out, they have more chance to grow in length. Shame it is pricy and has to be used continuously.

    • I am getting Covergirl one too! CW has them half price off now. Liking the ingredients. And find rapid lash a bit exxy to keep repurchasing. Hope it works to add length as rapidlash did!

    • Thought same too. Then just keeping it next to my night face serum. Apply lash thingy then face things. Takes 9 seconds longer to do the evening skincare routine. Just takes patience as results are not instant.

  5. No I haven’t tried any of these products. I remember when I was much younger I always used to use a wonderful little product made by Mavala which helped promote lash growth. I’ve not seen it for many years now so obviously they have ceased making it.

  6. I tried a brand once, not sure what it was called I’ll have to find it. It made my eyes so itchy after using it for 3 days in a row.. I’d say choose wisely with these things.

  7. I’m using the L’Oreal one mentioned and while I haven’t seen improvement yet I’m not having any issue using it. With super sensitive eyes that can and do react to so many high end products it is wonderful to use a product that might help without a ghastly reaction.

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