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    Hair trend alert: 1970s-style waves

    Updated:26 May 2015 5:18 PM | Posted by
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    Beth E
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    If we had to pick the top hair trend for 2015, it would have to be soft, 1970s-style waves. Seen on the runway at Michael Kors, Anna Sui and Alice + Olivia, it was an instant hit with hair stylists, becoming one of the hottest looks to be unveiled at last month’s Hair Expo.

    Aveda’s Global Creative Director, Antoinette Beenders, replicated the slightly dishevelled and oh-so romantic style at the Stella McCartney Resort 2015 presentation. Now, she says, it’s catching on with the masses.

    “What we’re seeing on the streets right now is a softer, almost DIY style that looks as if the girls cut their fringes themselves, so it isn’t polished perfection,” she says.

    “Hair isn’t stagnant; it moves, it lives with us, it goes through things. This softer style makes each cut completely original and unique to the wearer.”

    And the best part?  According to Antoinette, “the softness, shine, and ‘classic’ foundation” of the style makes it wearable for all women!

    To get this “do it-yourself hair” look, Antoinette recommends playing with your hair’s texture, mixing wavy styles with straight ends. For a shiny, frizz-free and model-worthy finish, use a barrier against humidity such as Aveda Smooth Infusion Naturally Straight Styling Crème, which helps fend off fly-aways in the most humid environments.

    Would you try this hair style at home? What other hair trends have you been loving lately?

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    moonbaby54 5 Sep 2014 2:45 AM

    Oh so easy to wear and no styling involved.

    Growing old 3 Sep 2014 5:24 AM

    Apart from a few BAD perms in my youth I think I've been in the 70's hair trend all my life lol. I'm so not good at styling and am over the moon if my hair looks something like these lol

    CCdeluxe 16 Aug 2014 11:07 AM

    Must we return to the bum part? I was so happy when I grew out of the 70's child hair styles my mother forced me to wear. She sported them too as I remember. My three sisters and I often felt the spit soaked hand of out mother, smoothing the fly away's down. There must be those of you who also lived this... actually they were great years. I love the subtle wave of improvement too.

    Karla586 15 Aug 2014 7:12 AM

    Love this hairstyle. It's chic and wearable for any occasion

    Miss19 5 Aug 2014 6:41 AM

    Love the wavy hair look! So easy to do and looks great.

    Redrobyn 23 Jul 2014 2:56 AM

    Uughh!! I hate the centre part!!!

    Stef511 16 Jul 2014 6:59 AM

    My hair is naturally like this anyway. I do like it to have a little more wave and volume tho. :)

    Iman 15 Jul 2014 5:44 AM

    The hair in the pic looks really beautiful.

    Shop A Everyday 13 Jul 2014 1:54 AM

    Yes I love the waves

    aylasoso 12 Jul 2014 4:24 AM

    I've actually seen this trend already picking up amongst girls already! I think it's already part of the whole boho/indie thing thats been going on for while now.

    Jlgaddes 10 Jul 2014 5:40 AM

    I do prefer the sleek look myself

    Sydneyswans910 8 Jul 2014 11:29 AM

    My hair is naturally straight, booo :( Wish it had a bit more wave! But luckily it means it's very low maintenance.

    Jasmen111 8 Jul 2014 9:48 AM

    I like it!

    satansdoll 8 Jul 2014 6:33 AM

    i can't say i like this , but i also don't hate it

    freaky 8 Jul 2014 5:47 AM

    Im liking this style. Pretty and fuss free

    Mariek 8 Jul 2014 4:13 AM

    Easy hairstyle but what if you have curly not wavy hair then what????

    Evanescencessy 8 Jul 2014 3:19 AM

    I prefer a side part but other than that the looks above are quite natural and relaxed.

    Marina_87 8 Jul 2014 2:23 AM

    I love this type of hairstyle, it's just so natural and pretty

    jaffacat 7 Jul 2014 11:04 AM

    Reminds me of my school days, most of us wore our hair like this!

    Bee1 7 Jul 2014 9:44 AM

    Trying it this week as I'm on holidays and had to choose between taking my straightener and my curler :) I love this style and think it suits almost everybody.

    Vi 7 Jul 2014 6:04 AM

    I like this look and I would try it at home

    Jessica712 7 Jul 2014 2:11 AM

    I like this style and it means I dont have to straigthen my hair as much.

    mmandy 7 Jul 2014 2:05 AM

    It's such an easy & carefree look!

    Bobbin01 6 Jul 2014 10:44 AM

    I like the idea of natural looking hair, but I don't think I'll quite be adopting the look of those models. The centre part they're all rocking will make my thick square face look even thicker.

    Temporary Princess 6 Jul 2014 7:40 AM

    Not a huge fan of this - I love me some big waves!

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