New beauty trend: customised beauty products

At a time when purchasing make-up and skincare products is as simple as a click of the mouse and the options are endless, it’s strange to think that things could get any easier – or any more convenient.

The fact is, a new trend is upon us, and while customised beauty is still fairly new to the scene, the very concept is enough to convince anyone that it’s going to be huge. Some brands have already jumped on board this trend, offering tailor-made, customised solutions for treating hair and skin – and even creating the perfect make-up palette. Check out how you can customise your beauty kit…

Bobbi Brown Pan Palettes

The problem when buying most make-up palettes is there’s always one or two colours that you know you’ll never use. Seems like a bit of a waste, eh? Well, the brains at Bobbi Brown now offer customisable mirrored pan palettes that you can fill with your favourite Bobbi Brown eyeshadows and blushes. Choose a 3, 4 or 6-pan palette, then select shadows from the range of shimmer, sparkle, metallic or matte shades – and don’t forget a blush or two!

Bobbi Brown Pan Palettes, $18
Bobbi Brown Eyeshadows, $40
Bobbi Brown Blush, $44

Concoction Couture Haircare

When shopping for haircare products, it’s so hard to choose between the nourishing shampoo and conditioner, the colour protection range and the serum that promises to smooth your strands – I’m a girl, I want it all! Concoction Haircare is a range of shampoos that can be customised with ‘SuperSerum shots’ to suit your hair type and concerns. Simply start by choosing your fabulously fragrant Base-Blend (Lemon Verbena, Bakhour, Rosemary & Mint or Black Pepper Citrus) and then add two ‘SuperSerum Shots’ (Back to your Roots, Beautiful Brunette, Curl Me Up, Gimme More Moisture, High Definition Blonde, Ravishing Red, Thermo-Straight and Turn up the Volume). Then, mix to create your tailored ShampYou®! Your customised shampoo also comes complete with a nourishing Crème de Concoction Conditioner enriched with natural essential oils of Orange, Patchouli and Lemongrass.

Concoction Couture Haircare (230ml Base-Blend + 2 x 10ml SuperSerums, $29.95, Crème de Concoction Conditioner, $32.95) can be purchased at www.concoctionaustralia.com.au. Also available through David Jones and selected salons nationally.

Bespoque

Created by Terry White Chemists, Bespoque is a brand that delivers customised skincare to the individual, depending on their age, skin type and concerns. Available to a retail market for the first time, Bespoque’s custom-made face cream tool can be designed and ordered online and delivered to your nearest Terry White Chemist. It’s just like ordering a coffee! Not only does this service allow you to focus on your biggest skin concerns and hand-pick your ingredients, it gives you a say on everything down to the smell, the colour of the packaging and of course, the name.

Depending on what you choose, the Bespoque formulas range from $36.95-$69.95 for a 50mL jar. Available exclusively at Terry White Chemists and online at www.bespoque.com.au.

Which product do you most like the look of? Which beauty products do you wish you could customise?

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