7 Best Purple Shampoos For Blondes On The Market

Fair-haired babes know the struggle – you splash all that cash on getting your locks blonde and bright, then within what feels like minutes, it’s gone brassy. But in case you didn’t know, you just need a secret weapon – the best purple shampoo for blondes.

Here at beautyheaven, there are quite a few blondes in the office. And being that we work in the industry, we’re able to try more beauty products than your average Joe, so we like to think we know what constitutes the best purple shampoo for blondes. So whether you’re platinum, caramel or have just a bit of balayage, your new blonde saviour is here to save your strands.

“I love the original Fudge Clean Blonde Shampoo! My hair has so much natural red undertone and it's nearly impossible for me to keep brassy tones out of my balayage, but I love Fudge because it's the only shampoo that actually keeps my blonde clean and white. I just use it on the ends of my hair and it helps so much.” – bh’s Lauren

“I have severely damaged hair from several scalp bleaches of turning my hair black to a cool blonde. I have tried a handful of blonde shampoos to avoid that awful brassy tone that I highly dislike. This Provoke Touch of Silver Brightening Shampoo is my knight in shining armour, I have been using it for nearly a year now and swear by it. It is enriched with an active violet pigment to neutralise brassiness in blonde hair and also smells delish!” – bh’s Nadine

“I’ve tried so many purple shampoos, but I always come back to the OGX Hydrate & Colour Reviving + Lavender Luminescent Platinum Shampoo. It doesn’t break the bank, it smells and feels amazing on my hair and it keeps my colour looking bright. But the biggest bonus for me is that it stops my blonde sections from looking dull – every time I use this product, it leaves my hair looking so shiny! Like, the definition of radiant. It’s also sulfate-free but still foams up really nicely. The Hydrate & Colour Reviving + Lavender Luminescent Platinum Conditioner also leaves my hair soft and manageable. Definitely a duo to pick up!” – bh’s Kate

“As a longtime bottle blonde, I swear by the Fudge Clean Blonde Damage Rewind Shampoo. I use it once a week to keep my mane from turning yellow and it keeps my colour nice and cool. If you’re a blonde, this and the matching conditioner are a solid combo that will help to repair colour-damaged hair." – bh’s Sophie

“I love the TIGI BedHead Dumb Blonde Shampoo. It doesn’t dry out my hair (which I have noticed a few other purple shampoos have done) and best yet, it helps my colour last longer – which stops me from having to go to the salon as often!” – bh’s Caitlin

“I absolutely LOVE the ELEVEN Australia Keep My Colour Blonde Shampoo. I use it in between colour appointments and without fail, every time I use it, someone asks me if I’ve just had my colour redone! It really refreshes and brightens my blonde hair and is also super-nourishing. Oh, and the smell is AMAZING!” – bh’s Debbie

“Towards the end of my colour, my hair starts to go brassy. I use this little gem, the JUSTICE Professional Perfect Violet Shampoo every other wash to give it a fresh crispy blonde look without drying out my hair.” – bh’s Bree

Are you blonde? What’s your favourite purple shampoo for blondes?

65 Member Comments

Peach perfect 1 Nov 2019 3:34 PM

Doesn't apply right now but definitely a good info for when I want to get highlights done

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Chrystalage 1 Nov 2019 1:36 PM

Not relevant to me but a helpful article anyway

S-P 1 Nov 2019 1:17 PM

I only tried being blonde once and it didn't suit me at all.

LadyLola 1 Nov 2019 12:34 PM

I'm a brunette and don't need these products but its great there are more and more products to help with all our beauty issues no matter your skin or hair color/type.

I do use a shampoo on my little cream puppy and it has blue through it to brighten :)

ThisIsMe 1 Nov 2019 9:58 AM

I'm actually surprised John Frieda is not in this list being given at BIB?!

Meedee 1 Nov 2019 7:36 AM

Im a blonde. I use one from DeLorenzo that my daughter gave me. Ive got a sample bottle of the Pro voke shampoo but havent given it a try yet.

Tee631 1 Nov 2019 12:16 AM

This is trendy

Beautybabe140194 31 Oct 2019 10:57 PM

I am blonde and I use fudge to keep my hair non brassy.

kirstywise77 31 Oct 2019 10:32 PM

I love Fudge, all Fudge. Wish they would bring back Dynamite

onlyoni 31 Oct 2019 9:37 PM

My favourite is the Fudge Clean Blonde Damage Rewind because I definitely get the best results when using it.

Snailor 31 Oct 2019 7:39 PM

The fudge one is great and so is (not mentioned in this article) Christopher Robin’s Back to Your Baby Blonde mask.

Miss19 31 Oct 2019 4:58 PM

Not a blonde but I have tried purple shampoos

IndieAna 31 Oct 2019 4:19 PM

I used to tone my hair with Provoke Touch of Silver which I really like

clearcrystalwater 31 Oct 2019 3:57 PM

I've been using that Eleven Keep My Blonde shampoo along with the Provoke conditoner - I do it once a week, intermittent with my other regular normal shampoo and conditoners.

Yohanna 31 Oct 2019 2:11 PM

Have tried couple of others since.....came back to Fudge Clean Blonde Damage Rewind Shampoo and cond. Man, they are the best! The stuff repairs hair too =0

Obsessed. Glad the stuff won on BIB this year, it deserves recognition.

Rose_P 31 Oct 2019 2:08 PM

I’m not blonde, so I have no need for any of these products, but I do love ELEVEN Australia. Their Miracle Hair Treatment is just amazing.

Tanz Dee 4 Oct 2019 7:42 PM

How can I review a product that isn't available on search? I recommend FANOLA purple shampoo & Fanola Blue Conditioner. I've tried about twenty brands over the years and this is by far the best. Most of them don't give you that silky conditioned feel afterwards and grab on the ends. And with the conditioner being Blue and not purple it tones done the brass better for a more Ash blonde colour rather than Grey purple blonde.

Yohanna 17 Jan 2019 5:11 PM

Just now using Fudge damage one...man, loving it! Makes hair so buttery too, easy to brush especially wet. Man, love this

Helen Collins 13 Nov 2018 6:55 AM

I have tried a lot of purple shampoos and a lot of them re very drying on the hair. I now use juuce purple shampoo and it is amazing. It removes all unwanted tones nd it is vegan friendly and Australian owned. Love it

kirstywise77 5 Nov 2018 10:54 PM

My go to is always the Fudge, think ill give the OGX Hydrate with Lavender a go next

umeelefi 3 Nov 2018 8:52 PM

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Shop A Everyday 27 Oct 2018 9:50 PM

Evo make a great one for conditioning too

Susmat 24 Oct 2018 8:38 AM

I used to be a blonde way back when...

Ellelily 23 Oct 2018 5:12 PM

I use fudge for my hair.

Karlie 361 23 Oct 2018 1:02 AM

Fanola no yellow is the best out of the 1.7million blonde shampoos I have used. It’s potent but does the job of a chemical toner on my hair.

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Best purple shampoo for blondes

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