Runway to reality – page 2

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Runway to reality – page 2

Just because you’re not a model, doesn’t mean you can’t strut down the street sporting a head turning hairstyle. Here’s how to steal their style!



Nicola Finetti, RAWF 2008

The style: Dark red hair with a rough textured, rock chick vibe

“Because Nicola Finetti’s clothes were very soft and feminine, the hair had to have a strong, edgy feel. We wanted to achieve a dry, textured look – with no shine. But the hair still had to be voluminous and feminine but also ‘raw’.

“To create the dry, textured look we dried sea salt into the hair. Then L’Oreal Tecni.Art Volume Lift (root lift) was distributed evenly through the hair. We also applied mousse and dried it all in so that the hair becomes quite tacky yet very, very textured. It is the overuse of product that gives you this result. The trick is adding the sea salt mix to the hair first.

“This dry, textured look is the hottest thing on the runway. To achieve this look at home, use about three to four times the amount of product/mousse that you would normally use and then dry it into the hair.

“The hair is then teased at the roots (to three quarters of the way down) and the ends are left straight. Use a straightening iron over the teased hair and spray with L’Oreal Tecni.Art Air Fix Spray.

“Using your fingers or a soft brush, brush out 75% of the teasing. This will give you that voluminous, matted, dry texture. Lightly spray the hair again with Air Fix Spray – especially into the root area, but leave the ends to hang free so that they look almost dreaded (but are not!).

“This shade of red is the most popular colour of the season. It is a copper red. We have now moved away from the blue reds (burgundy, violets) towards a yellow/orange red tone. Which is vibrant and a lot more complimentary to the skin.”

–    Caterina DiBiase, Creative Director at Heading Out Hair & BeautyPage 2/4 Next Photography by Kate Moffatt 

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