Your chance to star in Pantene’s latest advertising campaign

Your chance to star in Pantene’s latest advertising campaign

UPDATE: The winner of Pantene Pro-V’s #TrainYourHairStrong Hair Knot competition has been announced! 23-year-old Melissa Hurwitz from Northbridge, Sydney has taken the top spot! Melissa’s national campaign will be rolling out from July, starting in shopping centres across Sydney and Melbourne. Congratulations Melissa! Just look at those locks!

Image via Pantene

Have you always dreamed of starring in one of those glossy hair ads? Well, this could be your chance – Pantene Pro-V has just launched a nationwide Instagram search for the new star of its SMART Pro-Vitamin Formula advertising campaign.

The winner will follow in the footsteps of Pantene ambassadors such as Selena Gomez, Ellie Goulding and Gisele Bundchen, appearing in Pantene’s new outdoor advertising campaign, which will be seen by thousands of Australians across Westfield shopping centres nationally.

RELATED: Pantene Long & Strong Shampoo and SMART Conditioner Trial Team

To enter, all you have to do is show off your take on the iconic Pantene hair knot on Instagram and share what makes you strong.

Need some inspo for your entry? Influencers including Aussie fit girls the Base Body Babes, fashion blogger Tash Sefton and singer Ricki-Lee Coulter have already posted their hair knots for the #TrainYourHairStrong campaign and if you ask us, the accompanying captions are pretty empowering… 


“I feel the strongest when I’m performing on stage and doing what I love. This campaign is a great way to connect Australian women and reflect on what makes each of us strong, so I’m thrilled to be a part of it and can’t wait to see all of the hair knot entries on Instagram,” says Ricki-Lee Coulter. 


“Lifting weights makes our body and mind strong.”


“I feel strong when I follow my inner self. My hair is strong because I use @panteneanz.”


“I’m known as the girl with a new hair colour every month. I’m surprised my hair is still this strong after endless dying. Using the right products has definitely helped protect and repair my hair from colour-related damage.”


“STRONG REALLY IS BEAUTIFUL. Strong women can handle anything ­especially with fantastic strong hair!”


“My hair is part of who I am, so when my hair is strong and healthy so am I. What makes you strong?”


“When I’m feeling strong, I have the confidence to challenge myself in all aspects of my career and fitness.”


“NOTHING makes me feel stronger than being on top of my hair game! And of course by having a sharp knife in the kitchen!”


“Pantene Pro-Vitamin SMART formula keeps my hair strong. I have the confidence to do what ever I want to my hair. I’m talking an intense blow dry, flat irons and 230’C hot tools, with no worries.”

HOW TO ENTER: Upload an image or Boomerang of your hair knot on Instagram In your image caption answer the question, ‘What makes you strong?’ Follow and tag @panteneanz Include #TrainYourHairStrong Entries close Friday 9 June 2017 and the winner will be announced shortly after. Five runners up will also win a wash and blow dry with Pantene Hair Ambassador Remington Schulz at Edwards & Co. Sydney.  Would you love to star in Pantene’s advertising campaign? What makes you strong? 

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