Why blue is the hottest hue

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Why blue is the hottest hue

Unless you’ve been living under a rock, you probably realise by now that Kylie Jenner’s dyed her hair blue. 

But not just any old blue. It’s a dreamy, icy shade that has hair editors everywhere in a tizzy. 

A photo posted by King Kylie (@kyliejenner) on

Not since Kim Kardashian dyed her strands platinum blonde have we been so blown away by a celeb hair transformation.

A photo posted by King Kylie (@kyliejenner) on

But it seems Kylie’s love affair with blue ain’t just a passing thing.

Busy Phillips just followed suit, dip-dyeing her blonde strands a deep, oceanic hue. Hello, mermaid hair!

Nicole Ritchie is probably regretting abandoning her blue ‘do right now. Just sayin’. 

A photo posted by @nicolerichie on

Not game to dye your hair such a bold shade? We hear you. Luckily, Emma Stone’s in the same camp and she has just the solution – electric blue eyeliner. 

Before you freak out, don’t worry: we’re not on the verge of an ugly 80s make-up resurgence. 

Emma’s throwback is chic and understated…

One thing’s for sure: It’s a refreshing departure from the smoky eye we’re so used to seeing on the red carpet. 

The key to pulling off blue liner is keeping the rest of your look simple – in Emma’s case, with a bare base, natural pink lippie and just a hint of shimmery peach eyeshadow.

For more tips on how to wear it, check out bh’s Carli’s blog.  

I’m also loving Emma’s tousled updo, but I’ll save that gushing blog for another day. 

Do you like the blue beauty trend? Would you wear it? 

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